Certification in Management Programs


Certification in International Business

Course Overview:

International business course deals with all aspects of marketing from an international perspective and deals with foreign competitive situations and decision making process, understand various world regions consumption patterns, demo\graphics and geographies and its influence on marketing practices. This course help candidates to develop analytical, critical thinking ability and synthesizing skills to effectively formulate and implement International Business strategies and policies.

This course consists of

• 18 modules.
• 2 Case Studies.
• 1 Assessment.

Learning Objective:

The objective of the course is:

• Understand the processes of globalization.
• To develop the skills to analyze strategic problems and reach strategic decisions in an international context.
• To develop an understanding of the most important strategic issues confronting the international manager in the Twenty-First Century.
• To synthesize the learning from other modules.
• Understand cross-cultural and issues in international business.

Learning Outcomes:

• Demonstrate an understanding of the nature and basis of International Business.
• Critically assess the forces that drive organizations to operate and to market internationally in the Twenty-First Century.
• Analyze the range of risks facing business operations in an international environment and critically evaluate different corporate approaches to international risk assessment.
• Synthesize and critically evaluate the problems of managing cultural diversity, both within organizations and among customers, suppliers, shareholders, and competitors.
• Provide Critical solutions for the operation of international staff.
• Recommend international business strategies that can improve the capability of international firms to cope with ‘global shift.

Career Path:

Interesting opportunities in Banking, Financial institutions, Securities firms, Investment companies, Export/Import companies and consultancy as Operations Manager, Business Consultant/ Analyst, International Sales/Marketing Manager, International Business Development Manager, Export /Imports Manager


Prospective Recruiters:

• Nestle.
• Unilever.
• Pepsi.
• Coke.
• P & G
• ITC.
• Britannia.
• Delmonte.
• Mckinsey.