Certification in Management Programs


Certification in Distribution Channels

Course Overview:

This course introduces the candidate with different types of distribution channels, selection of appropriate distribution partners, develop an efficient distribution system, channel design - channel structure and coordinate channel members in providing the services.

This course consists of

• 18 modules.
• 2 Case Studies.
• 1 Assessment.

Learning Objective:

The objective of the course is:

• Understand the Distribution Structures and channel networks.
• Understand the meaning and importance of distribution planning and use of technology in distribution.
• Identify alternative channel structures and constraints of channel design decisions.
• Understand the relationship between customer service and distribution.

Learning Outcomes:

• Selection of distribution channels to match product and company goals .
• Evaluate the distribution setups of the companies and suggest the best techniques which will help them to be most competitive .
• Equip with the latest techniques of designing the new distribution structures and maintain the existing channels.

Career Path:

Career opportunity as Channel Sales Executives, Territory Executives, Channel Manager, Channel Development Specialist, Area Sales Executive, Channel Sales Development etc..


Prospective Recruiters:

• Nestle.
• ITC.
• Standard Chartered Bank.
• Axis Bank.
• Britannia.
• P & G.
• Fedex.
• Blue Dart.
• Om Logistics
• Pantaloons.
• DTDC.
• DHI.
• OCS Worldwide Courier.